Free shipping on all orders over £30

First Sips ☕️

You’re one of our first — and your thoughts matter.

We’re collecting early feedback to help shape what stays, what evolves, and what we launch next.
It takes under a minute, and honest answers are genuinely helpful (the good, the meh, and the “could be better”).

What you’ll do

  • Share quick thoughts on the brew you tried

  • Get 10% off your next order as a thank-you

Before you start

This is about your first sip — there are no right answers, and nothing is published without permission.

Our Mission

At Pats, we’re dedicated to providing pets with the highest quality nutrition, because we believe every dog deserves to thrive. We’re passionate about crafting wholesome, delicious food that supports your dog’s well-being, from their shiny coat to their wagging tail. By using carefully selected ingredients and sustainable practices, we’re committed to making a positive impact on both pets and the planet.

Our Story

Pats was born out of a simple idea: to create pet food that we’d be proud to feed our own dogs. What started in a small kitchen with a passion for quality ingredients has grown into a trusted brand that pet parents across the country rely on. From our humble beginnings, we’ve always believed that good nutrition is the foundation of a happy, healthy dog, and that’s why we continue to innovate, sourcing the best ingredients and developing recipes that dogs love.

Meet Our Chief Dog Officer: Max

Max, our Chief Dog Officer, is the heart and soul of Pats. A sprightly Border Collie with boundless energy and a love for life, Max is our inspiration for creating food that keeps dogs active, healthy, and happy.

Whether he’s testing new flavors or enjoying a game of fetch, Max’s enthusiasm reminds us every day why we do what we do. With Max’s keen taste-testing skills and unyielding commitment to quality, you can trust that every product from Pats has received his paw of approval.

No. 1
Big Dog!

Sign up to our newsletter

Receive special offers and first look at new products.

Better brews, straight to your inbox.

New blends, brewing inspiration and the occasional excellent offer.